Goolsby Mortuary Inc — Consumer Profile

Goolsby Mortuary Inc is an independently, family-owned funeral home in Southeast Atlanta, Georgia, that has served the local community for nearly five decades under the same family name. The mortuary holds a 4.9/5 rating on Google based on 39 reviews, and a 5-star rating across 74 reviews on Birdeye, reflecting a consistently strong reputation for personal, compassionate care. The firm offers both cremation and burial services and supports pre-planning through online purchase.

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Locations

Goolsby Mortuary Inc operates from a single location in Southeast Atlanta:

Detail	Information
Address	1375 Jonesboro Rd SE, Atlanta, GA 30315
Phone	(404) 588-0128
Hours	Monday–Wednesday: 9:00 AM – 6:00 PM (additional days not listed in available data)
Emergency/After-Hours	24/7 availability per website

The facility includes an on-site chapel, as obituary records reference services held at "our chapel" and families placed "in state" at the location. The mortuary describes itself as a small but tastefully appointed facility.

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Services

Goolsby Mortuary offers a range of funeral and memorial services as described on their website:

• Burial services — traditional full-service funerals
• Cremation services — offered under the full name "Goolsby Mortuary, Inc. & Cremation Services"
• Memorial and celebration-of-life services — including chapel services on-site
• Pre-planning — available with online purchase capability through the website's Pre-Plan section
• Grief support — listed as a dedicated resource on the website
• International services — the homepage states the firm serves families "Locally & Internationally"
• Digital Showroom — an online selection tool for merchandise, integrated into the website to streamline planning
• Payment Center — online payments accepted

No data is available to confirm whether an on-site crematory or owned cemetery is part of the operation.

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Pricing

No General Price List (GPL) data was available for inclusion in this profile. Goolsby Mortuary's website references "reasonable prices" as a core value, and the firm's Digital Showroom and online payment center suggest some degree of pricing transparency online, but specific figures were not accessible in the data reviewed.

Families are encouraged to request the GPL directly by calling (404) 588-0128 or visiting the location. Under FTC Funeral Rule requirements, funeral homes are obligated to provide a GPL upon request, in person or by phone.

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Reviews

Goolsby Mortuary carries a 4.9/5 on Google (39 reviews), a 5.0/5 on Birdeye (74 reviews), a 5.0/5 on TrustReviewers (12 reviews), and has received 3 "Faves" on Nextdoor. Across platforms, the pattern of near-perfect scores and the volume of reviews are notable for a single-location independent mortuary.

Positive Themes

1. Deep personal trust and multi-generational relationships Reviewer ChandraK D wrote: "Marie has buried & sent home pretty much my entire family. There is a reason we go to her. She is anointed to do what she does & she does it in excellence." This sentiment — of families returning across generations — appears repeatedly across platforms.

2. Quality of preparation and honoring the deceased Multiple reviewers specifically praised the care taken in presenting their loved ones. Richard Spotsville noted: "We told them our mom always stepped out looking good and when I tell you they did exactly what my mom would've." Similarly, a reviewer known as Cupcake "cupcake2thick" Thickums wrote: "when I sayy 'she was so beautiful' they did that."

3. Compassionate, professional staff Staff members Marie (believed to be owner Marie Goolsby) and Erica are named frequently. Matt Seck wrote: "Erica, in particular, went above and beyond to make sure everything was smooth and stress-free." Dale Edwards thanked "Mrs. Marie, Erica and Sister (The Oldest One)" specifically by name, describing the experience as handled "with such Grace, Dignity and Love."

Notable Negative Reviews or Concerns

No significant negative reviews or complaint patterns were identified in the data reviewed. One Birdeye reference mentions a delay in facility construction related to COVID-19 volume pressures, which appears to reflect a business-side operational note rather than a service complaint. No complaint patterns were found on the BBB (see Accreditations section below).

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Ownership

Goolsby Mortuary Inc is independently and family-owned, founded in 1977 by Thomas D. Goolsby Jr., an Atlanta native and graduate of Washington High School. Per the firm's website, Thomas obtained his funeral service provider license in 1966 before establishing the mortuary. The business is currently operated by Marie Goolsby, who is listed as owner on LinkedIn and is frequently referenced by name in customer reviews. The firm describes itself as "proudly family-established, owned, and operated" and characterizes its work as a "ministry of service and compassion" rooted in faith-based values.

The mortuary has no known corporate parent and shows no affiliation with national consolidators such as Service Corporation International or Park Lawn Corporation.

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Accreditations

• BBB: No BBB profile specific to Goolsby Mortuary Inc was identified in the available data. The BBB directory can be searched directly to verify current accreditation status.
• Professional memberships: Not listed in available data.
• State licensing: Thomas D. Goolsby Jr. is noted to have obtained a Georgia funeral service provider license in 1966. Current licensure details for the firm and its directors were not available in the reviewed data; families can verify active licensing through the Georgia State Board of Funeral Service.

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Conclusion

Goolsby Mortuary Inc is a well-regarded independent, family-operated funeral home with nearly 50 years of continuous service to Southeast Atlanta — a tenure and community rootedness that is rare and meaningful. Review sentiment across multiple platforms is exceptionally consistent, centering on compassionate care, quality preparation of the deceased, and the personal relationships families form with owner Marie Goolsby and her staff. The primary area where families should do additional homework is pricing: no GPL data was publicly available for this profile, so cost comparisons with other Atlanta-area providers will require a direct inquiry. Within the local market, Goolsby positions itself as a community-oriented, faith-grounded mid-range provider emphasizing personal service over scale.